Locality is a network of hundreds of community organisations who are working tirelessly to create a fairer society.
Our relationship with Locality had grown from meeting them when working on another project, to creating some fantastic content to support their projects. Then came this ambitious project to visit projects in each nation of the UK and create a video that would play a big part at their annual convention.
We were pitching against other agencies for the work, and made sure we built on the trust and understanding developed over the years to introduce new production techniques and offer a format that would bring the audience along on the journey. Here’s some of what was involved:
Branded motion graphics suite
Multi-day filming on location
Delivery included this 20 minute video focussing on the resilience of four community organisations, along with two virtual tour videos that showcased the success of community members.